What is the relation between culture and globalization?
As a Driving Force of Globalization
Cultural contents such as films, music, and dramas have become a major driving force of globalization today. For instance, the global popularity of K-pop and Korean dramas has led to an increase in Korean language learners and greater interest in Korean products. Culture has thus opened new doors for economic exchange beyond mere entertainment.
Culture as the Core of Soft Power
Culture now stands at the center of “soft power,” enhancing a nation’s image and expanding its influence. Just as Hollywood movies have spread American culture worldwide, Japanese animation has helped shape Japan’s positive image. It is now possible for countries to exert global influence through culture alone, without relying on military or economic power.
A Bridge of Connection and Empathy
Culture naturally connects people from different backgrounds. Sharing the same music or cheering for the same sports team creates empathy that transcends borders and builds new communities. These cultural connections have also contributed to the growth of trade, tourism, and human exchange.
Culture as a Source of Diversity and Resistance
Interestingly, culture can also act as a counterforce to globalization. Movements to preserve local traditions and identities help maintain balance, preventing globalization from becoming too uniform. This diversity and inclusiveness ultimately contribute to creating a healthier and more sustainable form of globalization.
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