Blogging through Media Trends and Globalization (2025)

Summary: Does Globalization Simply Change Culture? In Cultural Globalization, John Tomlinson explains that globalization is not just about the economy or technology. Culture is also an important part of this process. What I found interesting is that culture is not simply changed by globalization. It can also influence how globalization develops. Tomlinson also explains that globalization does not mean everyone will end up having the same culture. For example, people in different countries might follow the same fashion trends, but they can still have their own ways of wearing and expressing them. I think this shows that people do not just copy everything they see from other cultures. Another important idea is deterritorialization. As I understand it, this means that we no longer have to be in a certain country to experience its culture. For example, I can watch Japanese movies or listen to American music while staying in Korea. These experiences can become part of my everyday life and i...

  Section 1: Summary of the Reading After reading John Tomlinson’s “Cultural Globalization,” the point I agreed with most was that consuming American products does not automatically make a person “Americanized.” Someone may drink Coca-Cola, eat at McDonald’s, watch Hollywood films, or play American games while still understanding them through local habits and values. Cultural globalization should not simply mean the whole world becoming one culture. Global connections spread products, brands, images, and lifestyles, but people do not receive them passively. They select, interpret, and change what comes from outside. Culture is therefore not only influenced by globalization; it also shapes how globalization develops locally. Tomlinson’s idea of deterritorialization explains how culture and experience are becoming less restricted by a fixed geographical area. Electronic media bring distant ideas and ways of life into daily life, but local culture does not disappear. Global and local ...

 1. Understanding from the class When I used to think about globalization, the first thing that came to mind was business. Multinational companies sell goods all over the world, and countries import and export products to each other. But after learning from the class, I realized globalization is far more than just international trade. Globalization means regions around the world are becoming more closely connected. People, information, ideas and culture can flow across national borders. It is not a one-way process where developed countries simply export things to developing countries. Cultures and ideas from different places meet and influence one another. Events happening in one place can affect ordinary people far away. Globalization connects every corner of the world into a big network, covering economy, politics, society and culture. I used to think events in one country would mainly affect its own people, but now I know this is not true. For example, a style of music, clothing...

 What Is Globalization: Connecting the World or Redrawing Boundaries? 1. Summary: What Is Globalization Beyond Connectivity? When people think of globalization, they often think first about physical connections: trade, the Internet, air travel, and how frequently people and information move across borders. I used to think about globalization in much the same way. However, Roland Robertson and Kathleen E. White make it clear that connectivity is only part of the story. Simply paving roads, running flights, and setting up Wi-Fi so that people and information travel faster cannot explain how the way we see the world itself has changed. What I find especially important here is the idea of global consciousness. This does not mean that everyone around the world suddenly gets along or agrees on a single set of ideas. Rather, when we think about who we are or what kind of society we live in, we no longer look for answers only within our local neighborhood or country. Instead, the whole wor...

1. Summary of Reading 2: Cultural Globalization In Reading 2, John Tomlinson discusses the relationship between culture and globalization. He argues that globalization is not just about economics or technology, but also deeply connected to culture. Culture is both affected by globalization and acts as a key factor shaping global connections. Tomlinson defines globalization as a process of "complex connectivity," which means that our social, material, and everyday lives are tied together through a dense and fast-growing network across international borders.A major part of Tomlinson's argument is clearing up two common misunderstandings about cultural globalization.First, he disagrees with the idea that economic factors completely control culture.He points out that economic choices, like buying consumer goods, are always based on people's cultural lifestyle choices and personal stories. Second, Tomlinson addresses the common fear that globalization is just Western ...

 Link to the advertisement and news report: The Guardian – American Apparel ad banned The advertisement featured a young-looking female model in a series of photographs showing increasing levels of nudity. Although the company stated that the model was 23 years old, the UK's Advertising Standards Authority (ASA) ruled that she appeared to be under 16 and that the advertisement could be interpreted as sexualizing a child. As a result, the advertisement was banned. Advertisement Analysis Description The advertisement was created by American Apparel and appeared in Vice magazine in 2009. It showed a young-looking female model posing in a series of photographs while wearing a hoodie. In several images, the model was partially undressed and shown in sexually suggestive poses. Although the company claimed that the model was an adult, many viewers believed she looked much younger. The Advertising Standards Authority (ASA) later banned the advertisement because it was considered inapprop...